If you’re a social media addict who is surgically tied to your phone or addicted to TikTok, the Samsung Sero may be exactly up your alley. It is the type of crazy lifestyle TV that occasionally comes around.
The Sero is a sturdy TV with good graphics and great sound owing to a 4.1-channel system. Its distinctive selling feature is the ability to swivel its screen from horizontal to vertical and back again. The Tizen smart platform offers a wide variety of streaming services, superb build quality, and numerous options to integrate your smartphone. The design is striking.
Review of the Samsung Sero: Control, connectivity, and design
With a feature that literally flips the script on TV design, the Samsung Sero is undoubtedly eye-catching. By pressing a button, the panel may rotate from portrait to landscape and vice versa. The TV screen will mostly stay in landscape mode unless you’re addicted to TikTok, and it only takes about three seconds to change orientation.
The Sero is a lifestyle TV with a lovely navy blue color and an easel-style stand that gives the panel a slight tilt. The stand’s base houses an amazing 4.1-channel sound system, an anti-glare filter, and excellent construction. The Sero weighs 32.2kg, measures 565 x 327 x 1200mm (WDH), and cannot be wall mounted for obvious reasons.
The Sero offers three HDMI inputs, two USB 2.0 ports, and twin tuners for terrestrial and satellite broadcasts but does not employ Samsung’s One Connect box. There is no Ethernet port, but wireless connectivity options include AirPlay 2, Wi-Fi 5, Wi-Fi Direct, Bluetooth 5.2, and Wi-Fi 5.
All HDMI ports can support 4K/60Hz, HDR10, HLG, HDR10+, and ALLM, and the HDMI 3 connector supports eARC. The Sero is not the best TV for next-generation gaming because it cannot handle 4K/120Hz or VRR, which is expected for a Samsung TV. It also lacks Dolby Vision support.
Review of the Samsung Sero smart TV platform
The Samsung Sero is equipped with the most recent version of the Tizen-powered smart system, which provides access to a wide range of video streaming apps, including those from all the major providers, such as Netflix, Prime Video, Apple TV+, Disney+, Now, Rakuten, YouTube, as well as Samsung’s own TV Plus platform and all the UK catch-up services.
Additionally, the SmartThings app has built-in Bixby, is easy to set up, and has the capacity to communicate with Google Assistant, Alexa, and Siri via Apple’s AirPlay 2. The connection with smartphones, particularly mobile mirroring and Tap View, which enables compatible Samsung Galaxy smartphones to immediately connect with The Sero, are the main points of attention.
Review of the Samsung Sero: Image quality
In the Filmmaker Mode, the Samsung Sero performs admirably for SDR, with a precise greyscale producing an average DeltaE error of around two. The average DeltaE is also under two, and the average gamma and color performance are both good.
As a result, SDR images are very watchable thanks to the IPS panel’s good black levels, wider viewing angle, good shadow detail, well-rendered images thanks to Samsung’s advanced image processing, and a lot of color depth thanks to the usage of quantum dot filters.
Instead of the more recent Neo QLED models with their Mini LED backlights and several dimming zones, the Sero makes use of a QLED panel. Instead, you get a single LED backlight that dims globally, but because to Samsung’s expertise in this field, the results are still good.
One may question why Samsung doesn’t employ the matte filter on more of its TVs given how well it rejects ambient light. In the end, the Sero does an excellent job of showing content in the finest quality, whether you’re watching traditional TV or web entertainment.
Review of the Samsung Sero’s HDR performance
Similar to other HDR performers, the Samsung Sero delivers a passable rather than exceptional HDR experience. The TV can get just about 500cd/m2 on a 10% window and performs similarly when handling full-field patterns.
The greyscale measurements are excellent in the more precise Filmmaker Mode, accurately tracking red, green, and blue, and the EOTF precisely maps the PQ target. This guarantees that, regardless of how the content is assessed, the creator’s original objective is upheld.
With a DCI-P3 coverage of 94% and a BT.2020 coverage of 72%, the overall HDR color performance is likewise quite strong. Importantly, the DCI-P3 color tracking in BT.2020 is extremely accurate, resulting in HDR photographs that pop but still look natural.
Review of the Samsung Sero: Gaming
A next-generation system like the Xbox X Series or PlayStation 5 is a better option for gamers than the Samsung Sero.
The Sero does support 4K gaming up to 60Hz, along with HDR10, HDR10+, and HGiG, so that’s the first piece of good news. Additionally, it has Automatic Low Latency Mode (ALLM), which recognizes a console and chooses the Game Mode, which results in an extremely quick input lag of 10ms. Additionally, there are Game Motion Plus, Super Ultra Wide Game View, Mini Map Zoom, and Dynamic Black EQ.
Reviewed Samsung Sero: acoustic quality
Thanks to a potent 4.1-channel system that is integrated into the stand, the Samsung Sero has excellent sound quality. Samsung had a lot of fun creating the Sero’s audio system because it didn’t have to worry about fitting speakers into a super-slim panel.
As a result, you get a fully functional 4.1-channel speaker system with drivers that are a respectable size and are amplified with 60W. Object Tracking Sound (OTS) Lite, which essentially uses processing to give the audio a more three-dimensional presence, is supported by the Sero.
Speaking of 3D acoustics, the Sero has unique audio technology like Adaptive Sound+ and Active Voice Amplifier but does not support Dolby Atmos. The Sero doesn’t have Q Symphony support, which synchronizes the sound of compatible Samsung TVs and soundbars, but it’s debatable if it needs the extra power provided by an external soundbar.
With crystal-clear vocals, some decent width, and a clean general delivery, the sound quality is actually good. The built-in woofer reaches remarkably deep for a TV, and the audio can be played loud without distorting. No matter what you are seeing, the overall performance is effective.
Verdict on the Samsung Sero review
A television curate’s egg, the Samsung Sero seems to be the product of a particularly creative brainstorming session. Although The Sero is clearly distinctive in the lifestyle TV market because to its rotating screen and eye-catching appearance, whether you find it appealing or not largely depends on how much content you view on your phone and how important it is to impress your friends.
Watching SDR or HDR video on The Sero produces good visuals since it performs well as a TV. The smart system provides a wide range of options and comprehensive smartphone interaction, and the image processing and sound quality are good. Although this TV isn’t perfect for next-generation gaming and doesn’t support Dolby Vision or Atmos, it is otherwise a feature-rich option.